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Creative Director @agencycharlie, photographer and documentarian



As more value is placed on user engagement (socially), the content model for banner ads will need to match the new standard of involvement and commentary on the subject. That subject is still an advertisement. So what encourages a person to watch a web video, read a current event, or comment on a new product review? That content should be relevant and useful to the individual. By holding banner campaigns to the same interaction standard/rate of a social campaign, advertisers will need to rewrite that copy to make it more meaningful to it’s audience.

This is in response to this post on Mashable business.



I’ve been working on this story for a long time with Nick Kova. We met Fran almost a year ago. Since then, we’ve become friends. And I have dedicated time (with Rebecca Morehiser) to capture the parks in bloom. Really glad it can finally be shared with everyone. If you’re in San Francisco, encourage you to check out the park. It’s a great open space.



A short on Jason Adams (The Kid) for his solo show “Kill Yourself Laughing”, which opened at the Pretty Pretty Collective gallery in San Francisco.

Backstory. On the week of the opening we met with Adams at his art studio in San Jose. It’s not easy for an artist to have someone in the room while they work, especially while finishing pieces for a solo show that opens that week. So we caught up outside the studio, before taking a walk through his artwork. Set up the mic with camera in hand off to the side and observed his experimental multi-layered process for the next hour. After the room filled with fumes from layers of paint on wood and 2 decks, we took a break for the interview.